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Ainara Vidal

Know the digital profiles most in demand

The different digital profiles and which are the most in demand

Digital Marketing, IT Talent

The immersion of society in the online world has created the need for companies to have digital profiles, professionals who manage and create projects in the digital world. A few years ago, positions such as Back End, QA Engineer, Full Stack Python, among others, were reserved for very specific sectors. It’s not like that anymore. Companies have started a migration of processes and business models to the online world that requires digital profiles. Surely, in a few years we will have new positions that we do not know today, because these profiles evolve according to the advances of technology. In this blog we invite you to know the digital profiles that companies are looking for and that although often we are easy to find, they are the most demanded. At TalentFY we specialize in digital profile recruiting, a process that requires a different level of specialization from the selection processes of other professional areas. Main digital profiles requested by companies While the profiles companies look for depend on their needs, there are some that are the basis of all sectors and therefore become the most demanded. Back End Developer Back-end Developers are profiles that are responsible for managing and developing the logical structure that allows all the processes of the web to work correctly. Within this profile there are specialties in: Java Script, PHP, Node.JS, NET, Ruby, Phyton and C/C++. Thus, depending on the needs of the company, you can search for specialized profiles in different technological languages. Front End Developer A Front End Developer is responsible for ensuring that the website is well developed in the eyes of the user, that it is attractive, navigable and that it offers a good experience. To accomplish this mission, the front end profile must manage page layout through codes such as HTML, CSS and JavaScript. Some of the technological languages in which this profile specializes are: JavaScript (JS) + HTML5 + CSS3 and jQuery, Angular, Typescript, React (Redux) and Vue JS This profile will have on its shoulders the responsibility that the user interacts easily with all the contents of the web. Data Analyst Today, data is one of the most valuable sources of information for companies, because through them it is possible to know consumers better. Data Analyst profiles are responsible for finding, processing and classifying the data of the different stakeholders of the organizations. In turn, they are able to read and analyze information to find strategies that allow companies to meet their objectives. Additionally, the Data Analyst profile is one of the positions that has increased its salary range as evidenced by our IT Salary Guide. Digital profile specialized in SEO The professional SEO is responsible for improving and optimizing the positioning of the company in the main search engines, such as Google or Bing, the first being the best known and used worldwide. For this, this profile should develop a strategy that allows adjusting the website and company content to the standards of web search engines. Among the knowledge that a professional in this area should have are, the development and analysis of keywords, the management of web architecture or link-building, among others. Digital profile specialized in SEM The role of the SEM specialist is to manage the digital marketing strategy that, through paid campaigns, will improve the visibility of the company and the conversion of customers. In this way, you will work with keywords that will try to direct traffic to the company’s website, as well as launch ads on the network platforms search and display. Professionals in this area work day by day with budget, so they must have very clear the best way to invest it according to the platforms of announcements and needs of the company. If you are interested in knowing more profiles of the digital world you can check our blog aboutIT profiles or digital marketing profiles. Try TalentFY in a Live Demo Try our recruiting platform without compromise. And if it doesn’t work for you, YOU DON’T PAY No small print. Schedule Demo Join our News Subscribe and receive our most exclusive content and news every month directly in your inbox.

Digital marketing recruitment

Digital marketing recruitment: what it is and why you need this service

Uncategorized

Finding talent is one of the most important processes in organizations and technology has helped optimize it. One example is a digital marketing headhunter. This famous term refers to the use of online marketing and technologies such as artificial intelligence to attract the talent that each company seeks. Digital Recruitment uses tools such as Inbound Marketing, CRM analysis or ATS, among others, to seduce the candidates that companies need. And you might be wondering why digital optimization of selection processes is so important. Well, mainly because candidates are or are looking for offers in the online world. In turn, selection processes have changed because employee interests have been transformed. Today professionals are looking for organizations with purpose and greater work flexibility. In this way, companies have the challenge of falling in love and seducing the profiles they are looking for through digital recruitment strategies, something that with the help of experts will always offer a better result. At TalentFY we specialize in recruiting digital profiles and we know that it is not easy to make the decision to optimize the selection processes. For this reason, we will tell you what the benefits are when using the services of Digital Marketing Recruitment. . Benefits of Digital Marketing Recruitment The benefits depend on how detailed your Digital Marketing Recruitment plan is, yet there are 3 benefits to note: Improve the Employer Branding Digital recruitment is a great tool to build and strengthen your ideal employer branding brand. For example, by having to prepare a content plan that makes your brand visible in the digital world, you’ll improve brand presence. In turn, within the contents that you can share, it is recommended to communicate the way in which the corporate culture is lived in your company, since this helps to consolidate the corporate image. Remember that the main basis of employer branding is honesty, for that reason it is a job that must be developed from within the company to the outside. In this way, digital recruitment will help you be an organization where everyone wants to work. Greater scope for quality Although through social networks and job portals your job offer can be seen by thousands of people, the important thing is not the number, but segmentation. With Digital Marketing Recruitment, your job offer will reach the audience you really need, so you can get profiles that are closer to your organization’s needs. For this the artificial intelligence gives us a number of tools that allow us to connect with thecandidate persona. From TalentFY, for example, our platform and its AI, choose the 3 best recruiters specialists in each position, thus ensuring that we find the ideal talent in up to 10 days. Time saving Selection processes take time, and when it comes to specialized profiles such as those in the digital sector, it can take much longer to find the right person. This frustrating situation is solved by digital recruitment, which in a matter of weeks manages to find the ideal professionals for each of the vacancies. The precision of digital intelligence for certain tests of knowledge or attitudes, makes candidates really fit positions, reducing the margin of error when hiring a new employee. Using technology and online marketing techniques saves time before, during and after the selection process. This is how Digital Marketing Recruitment, a service we offer at TalentFY, manages to connect large professional profiles with excellent companies in a short time. Try TalentFY in a Live Demo Try our recruiting platform without compromise. And if it doesn’t work for you, YOU DON’T PAY No small print. Schedule Demo Join our News Subscribe and receive our most exclusive content and news every month directly in your inbox.