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Digital marketing recruitment

Digital marketing recruitment: what it is and why you need this service

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Finding talent is one of the most important processes in organizations and technology has helped optimize it. One example is a digital marketing headhunter. This famous term refers to the use of online marketing and technologies such as artificial intelligence to attract the talent that each company seeks. Digital Recruitment uses tools such as Inbound Marketing, CRM analysis or ATS, among others, to seduce the candidates that companies need. And you might be wondering why digital optimization of selection processes is so important. Well, mainly because candidates are or are looking for offers in the online world. In turn, selection processes have changed because employee interests have been transformed. Today professionals are looking for organizations with purpose and greater work flexibility. In this way, companies have the challenge of falling in love and seducing the profiles they are looking for through digital recruitment strategies, something that with the help of experts will always offer a better result. At TalentFY we specialize in recruiting digital profiles and we know that it is not easy to make the decision to optimize the selection processes. For this reason, we will tell you what the benefits are when using the services of Digital Marketing Recruitment. . Benefits of Digital Marketing Recruitment The benefits depend on how detailed your Digital Marketing Recruitment plan is, yet there are 3 benefits to note: Improve the Employer Branding Digital recruitment is a great tool to build and strengthen your ideal employer branding brand. For example, by having to prepare a content plan that makes your brand visible in the digital world, you’ll improve brand presence. In turn, within the contents that you can share, it is recommended to communicate the way in which the corporate culture is lived in your company, since this helps to consolidate the corporate image. Remember that the main basis of employer branding is honesty, for that reason it is a job that must be developed from within the company to the outside. In this way, digital recruitment will help you be an organization where everyone wants to work. Greater scope for quality Although through social networks and job portals your job offer can be seen by thousands of people, the important thing is not the number, but segmentation. With Digital Marketing Recruitment, your job offer will reach the audience you really need, so you can get profiles that are closer to your organization’s needs. For this the artificial intelligence gives us a number of tools that allow us to connect with thecandidate persona. From TalentFY, for example, our platform and its AI, choose the 3 best recruiters specialists in each position, thus ensuring that we find the ideal talent in up to 10 days. Time saving Selection processes take time, and when it comes to specialized profiles such as those in the digital sector, it can take much longer to find the right person. This frustrating situation is solved by digital recruitment, which in a matter of weeks manages to find the ideal professionals for each of the vacancies. The precision of digital intelligence for certain tests of knowledge or attitudes, makes candidates really fit positions, reducing the margin of error when hiring a new employee. Using technology and online marketing techniques saves time before, during and after the selection process. This is how Digital Marketing Recruitment, a service we offer at TalentFY, manages to connect large professional profiles with excellent companies in a short time. Try TalentFY in a Live Demo Try our recruiting platform without compromise. And if it doesn’t work for you, YOU DON’T PAY No small print. Schedule Demo Join our News Subscribe and receive our most exclusive content and news every month directly in your inbox.

disadvantages of teleworking and solutions

Disadvantages of Teleworking (and solutions)

Digital Transformation

Teleworking is one of the most important legacies left by the pandemic at the labor level and, in general, one of the most valued elements by workers when it comes to choosing one job offer or another. And yes, there are drawbacks to telecommuting despite the extreme convenience of working from home. What happens is that there are certain aspects that are not usually taken into account until they start to weigh on your day-to-day life. It may seem strange to read such statements, considering that teleworking has made such a big, and for many, such a positive change in work routine and preference. However, it doesn’t take much digging to detect a series of shortcomings at both the individual and company level and, therefore, a list of teleworking disadvantages that you may not have noticed. It should be noted that each item on the list acts separately and that each worker, team or company is affected in a different way for each of them. With this, we can now move on to the most common work inconveniences: Disadvantages of teleworking At the individual level: The feeling of loneliness and exclusion end up weighing on all those who consider human contact to be fundamental. Loss of relationships and work environment. The relationship with your colleagues, the bonding and the team feeling is something that is almost entirely lost when applying total teleworking. This also means that the essence of the company is practically lost. Decrease in productivity. Although in the long run it may become the ideal place, your home is not designed to be your workplace and that can end up being very noticeable. If there are more people or distractions at home (children, animals…), or if you simply have elements that can distract you from your functions, these are occasions when your productivity will be reduced. Difficulties to work in a team. It is not impossible to do so, but teleworking creates very obvious barriers to teamwork. There are many tools that facilitate communication, but personal contact is very difficult to replace in a solid way. Less learning. It is precisely personal contact that generates faster learning among team members. Decrease in motivation linked to the lack of positive stimuli in day-to-day work from peers and leaders. Feeling of always being at work because you cannot differentiate your place of work from your place of leisure or rest. Meet TalentFY At the corporate level: Emotional disengagement with the company caused by this loss of close contact with the company (office) and colleagues (team). Loss of relationships and work environment. Having a good atmosphere in the office and a united team is a great asset for companies. This asset can be quite affected if the teleworking situation and the loss of contact with the worker and between workers is extended for a long time. Effort to adapt the company’s culture and organization . In order to face a new way of operating and communicating, the company must study and implement new methodologies to replace the previous ones. Investment of time and resources. Linked to the previous point, it is not only a planning effort, but also the time and resources that the company will have to allocate to the implementation of the new methodologies. With all the drawbacks that we have mentioned, it would only remain to mention some solutions that can put an end, if not all, to many of these problems. We have considered the following to be the most valuable: Solutions If you have an office: Hybrid Work Model. If you have an office and your team is interested in telecommuting, hybrid work is probably an option to consider. It is a combination of both modalities (teleworking and face-to-face work) and, in addition, it offers several possibilities. On the one hand, there is the possibility of having one part of the team in the office and the other teleworking permanently. On the other hand, there is the option for workers to rotate throughout the week (or month). For example, many companies are implementing the 3×2 weekly format (3 days in the office and 2 days teleworking). If you do not have an office: Coworking. The Coworking solution is ideal, especially for freelancers, freelancers, SMEs and startups. These are very economical collaborative spaces that also offer flexibility both in terms of prices and the use of their own facilities, creating an adaptability that is as evident as it is necessary for their users. They can make a workspace their own while sharing common spaces, meeting rooms, etc., thus facilitating respect for the work of others and the creation of relationships, links and synergies between different professionals. To learn more about the industry and the solution offered, we had the opportunity to speak directly with CREC Coworking. Present in Barcelona and Sabadell, with a large community and a very personalized treatment to its users, CREC Coworking has been able to adapt to the new situation to continue increasing its community and providing all the spaces and services that a professional needs. “Remote work has become increasingly common, but that’s not the best solution for everyone,” highlights one of its Community Builders. “It’s very important to have a place to work and just work, without the distractions of home and having the ability to separate your personal life from your work life.” In addition, “an important point is that you don’t have to worry about costs, supplies, cleaning…”. And finally, emphasizing freelancers and self-employed, they highlight the fact that “you will always give a better image if you have your own work area in case you have to hold meetings or events”. Yes, the convenience of working from home is undeniable, but to what extent? And you, are you already teleworking? Would you rather have your own workspace than work from home? Do you agree with the disadvantages of teleworking that we have mentioned? We are listening! Try TalentFY in a Live Demo Try our recruiting platform without compromise.